Announcing our new logo and look!
February 12, 2018 Announcement
Today we’re excited to announce our new Red Deer brand. You’ll see the new look out in public, like our mobile app, LinkedIn and Twitter; very soon you’ll see our spanking new website.
During our relatively short life-span we’ve evolved in leaps and bounds, and so we felt it was time to create a new brand that better represents where we are today: a technology company dedicated to enhancing the performance of active investment managers by providing them with unique perspective and insight.
We recognize that just like us, the investment landscape is constantly changing and evolving. So we wanted a new look that reflected this momentum, while also drawing on a playful and unique approach to perspective – the result being our dynamic new Red Deer arrow. The arrow features prominently across all our collaterals, complementing a new clean, fresh look that is rich in colour and imagery.
A huge thanks to everyone involved in bringing this all to life: Samuel Muir and the team at Crowdform as well as our internal design gurus, thinkers and coders here at Red Deer. We hope you like it as much as we do.